Hiring A SEO Consultant? Three Things to Avoid

A number of people go online and search for a SEO consultant hoping to get the best one.

Searches on SEO consultant will likely be made by individuals with both positive and negative motivations. This short article takes aim only at the negative, "Pain Avoidance" side, looking at the 3 things, actions, points or mistakes one should most strenuously avoid.

The introduction and prologue at this point is know what are the common mistakes that many companies, even the big businesses, make and how to avoid them in order to be succesful.

You should also know more of the specifics. For instance, what are the qualities of an excellent SEO consultant and what are the best practices in the search optimisation industry that a businessman should know to be successful in internet marketing.


Okay. Exactly what do we have to avoid? And, why avoid that?

As soon as you know you have to cope with many cheap offers in the internet telling you that they are the top SEO firm and can get your website to number one position in no time which is not true, then clearly you'll want to get a list of characteristics of a good SEO consultant based on performance, ethics and search engine optimisation best practices..

So next, with that background and analysis, listed below are the 3 points you'll want to carefully avoid:

First and foremost, avoid SEO companies and SEO consultants that promises guarranteed top search rankings. The principal reasoning for this is nobody knows the algorithm of the search engines like Google for example. Only Google has the knowledge on the algorithms but a good SEO consultant have an educated practices on how he/she can rank your business website as a result of experiments and experience..

How much avoidance is enough? Of course there's a balance to that. We don't want to treat every SEO firm that offers a good ranking position with skeptism. We would want to check their past performance too. Do they have a good track record based from the testimonials of their past clients? If yes, then give them a chance to be a partner with you..

Second, avoid SEO consultants who implement blackhat way of search engine optimisation techniques.. Why? Because blackhat SEO is an unethical way of SEO practices and will sooner or later, will get you website banned by search engines. Instead, use whitehat way of SEO strategies which is long term and will definitely give you a good ROI in the long run..

How exactly will we determine what is sufficient? .

Third and lastly, avoid SEO consultants that have no experience or have no portfolio to show you. This is because the search engine algorithm are changing so often that if you want to keep you website compete to the big guys in you niche, you need to hire an experienced SEO consultant. An experienced SEO consultant can explain and lay down strategies that currently works and not the techniques that worked two years ago but not now.

O.K. now how could we know if this is good enough avoidance? To balance things in your search for an good SEO consultant, you don't have to hire big companies that would cost you too much especially if you're jsut a small business. I you can find an experienced SEO consultant that is not so expensive but have a good communication skills, then you can partner with him..

By eliminating these negatives, you accentuate the remaining positives. By avoiding the negative problems that might rob you of success, you guarantee yourself of a better shot at the positive benefits which may be associated with the best SEO consultant .

Elijah Kim, Sunday, August 1, 2010